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Face of Australia Matte Eye Primer – Review & Swatches

Face of Australia Matte Eye Primer

Described as a “formula [that] glides in creating the perfect stay proof base for eye make-up that won’t move or crease. Instantly creates a smoother canvas for make-up holding down any fine hairs and smoothing skin for a flawless look that won’t budge from day to night. Face of Australia Eye Primer helps to moisturise and smooth out the delicate eye area. Neutral tones in both eye primers means that any skin tone or make-up shade can be used on top of this primer or can be worn alone instead of eye shadow. Smooth a small amount of the Face of Australia Eye Primer over your eyelid and brow bone with fingers ensuring it is rubbed in with no excess. Apply your eye-make up or wear alone as the perfect base.

Price: $7.95AU for 2.0g/0/07oz
Available at: Online at Fashion Addict or instore at Priceline, Big W & Kmart.


This is a creamy off-white matte primer. It noticeably increased the vibrancy and longevity of my eyeshadow. It is also one of the sticker eye primers I’ve come across, which is useful when using eye products that are prone to fallout. On the downside, this product is quite pigmented. Although it will blend into lighter skintones, I feel that it might look ashy on medium to dark skintones.

I prefer to apply this product using a large eye shader brush, however you can also apply it using your fingers. You only need to use the smallest amount of product, because if you apply too much it WILL crease. After application, avoid creasing your eyelid for a minute or so to allow the product to set.

As Urban Decay products are hard to come by in Australia, I’m always on the hunt for an alternative to their famous Primer Potion. For the price, this eye primer does what it says but is not without issues – although I am happy to put it a little extra effort to make it work. I think Face of Australia would benefit from creating a translucent eye primer. And for you shimmer lovers, Face of Australia also makes a Shimmer Eye Primer.

Rating:

4/5 Red Frogs


See more photos & swatches…


Face of Australia Matte Eye Primer: Applied heavily on the left and blended out to the right.

Disclaimer: This is a honest review of a product I personally purchased. I am not currently affiliated with Face of Australia. All photos are taken in daylight without flash. I will only post photographs that I feel closely resemble the product.

What’s your favourite eye primer?

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